Mammography is a method of diagnostic imaging that uses low-dose x-rays to examine the breasts. It can detect tumors that are too small to feel during a manual breast exam. Mammography aims to find tumors early when they are small and before symptoms appear. The mammography procedure usually involves compressing or squeezing the breast between two plates to get an x-ray image of the breast tissue. This helps determine if there are any abnormalities. Some common uses of mammography include screening women for breast cancer who do not have any symptoms, diagnosing breast diseases in women who have symptoms like a lump or pain, checking if cancer has come back after treatment, and monitoring women at increased risk for developing breast cancer. The global mammography market is estimated to be valued at US$ 2360.16 Mn in 2023 and is expected to exhibit a CAGR of 6.8% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market Dynamics:
One of the key drivers augmenting the mammography market growth is increasing awareness regarding early detection of breast cancer. Breast cancer screening can help detect breast cancer early when the chances of survival and treatment are better. Regular screening tests like mammograms can find breast cancer before it spreads. According to the World Health Organization, breast cancer is the most common cancer among women worldwide. Raising awareness to encourage women to undergo regular mammogram screenings can help find cancers early. For instance, programs like Breast Cancer Awareness Month which is observed in October aim to increase awareness among women through social media, events and health education. This is promoting mammography screening uptake and expected to propel the market growth over the forecast period. Also, government initiatives for free or low-cost mammogram screenings play a significant role in improving access, especially for low-income groups. Such efforts further drive the adoption of mammography for breast cancer detection.
Segment Analysis
The mammography market is primarily segmented into two key segments – analog and digital mammography systems. Among these, the digital mammography systems segment dominates the market and accounts for around 60% share. The growth of this segment can be attributed to the technological advancements in digital imaging and high accuracy in detection of small breast tumors. Moreover, digital mammography allows storage of scans in electronic format and easy access for radiologists and surgeons during consultations.
PEST Analysis
Political: Regulations around breast cancer screening and reimbursement policies by governments support the growth of mammography systems. Many countries have implemented national breast cancer screening programs.
Economic: Rising healthcare spending and growing demand for advanced breast imaging modalities are fueling investments in mammography technology. Developed markets remain major revenue generators.
Social: Increasing public awareness about early detection of breast cancer and women’s health initiatives have boosted the social acceptance of mammography screening.
Technological: Continuous innovations are bringing higher resolution digital systems, shortened exam times, reduced radiation dose, and improved workflow efficiency. AI/ML applications are being explored for automated image analysis.
Key Takeaways
The Global Mammography Market Share is expected to witness high growth supported by rising incidence of breast cancer, growing geriatric population, and technological advancements.
Regional Analysis: The North America region currently dominates due to favorable reimbursement policies and presence of major players. Key players operating in the mammography market are GTL, BI Incorporated, Corrisoft, SuperCom Ltd., Spillman Technologies, Tribridge, Appriss Inc., Northpointe Inc., Tyler Technologies Inc., Capita PLC, IBM Corporation, Encartele Inc., Telmate LLC, Keefe Group, and Securus Technologies.
Key players operating in the mammography market are GTL (Global Tel*Link Corporation), BI Incorporated (a subsidiary of GEO Group), Corrisoft, SuperCom Ltd., Spillman Technologies (a Motorola Solutions company), Tribridge (now DXC Technology), Appriss Inc., Northpointe Inc. (a subsidiary of Constellation Software), Tyler Technologies Inc., Capita PLC, IBM Corporation, Encartele Inc., Telmate LLC (a subsidiary of GTL), Keefe Group (a subsidiary of TKC Holdings Inc.), Securus Technologies Inc. (now part of Aventiv Technologies).