The India content delivery network (CDN) market enables distribution of content such as streaming video, large files, digital downloads, and other digital content to end-users over the internet. CDN services help deliver digital content quickly and efficiently to users by setting up geographically distributed network of proxy servers that store cached content. Companies are increasingly leveraging CDN services to deliver high-quality digital experience. For instance, online streaming platforms use CDN services to provide seamless streaming of high resolution video over the internet. Growth in video streaming and cloud services have resulted in increased internet traffic which is driving companies to adopt CDN services for faster content delivery.
The India Content Delivery Network Market is estimated to be valued at US$ 3829.99 Bn in 2023 and is expected to exhibit a CAGR of 7.3% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market Dynamics:
Growing demand for low latency and streaming video services is one of the key drivers propelling growth of the India CDN market. OTT platforms and online video services are increasingly leveraging CDN services to delivery high quality viewing experience to users. This helps minimize the impact of latency and enables streaming of videos even during peak network traffic periods. Additionally, growth in the number of online users in India coupled with rising data consumption on account of digital content is also fueling the need for CDN services. As per the Internet and Mobile Association of India (IAMAI), the total internet user base in India stood at 622 million as of June 2020 and is expected to reach 900 million by 2023. This rising online accessibility drives demand for faster, reliable and secure delivery of digital content which is propelling companies to adopt CDN solutions.
Furthermore, rapid adoption of cloud technologies is boosting the India CDN market growth. Companies are increasingly relying on scalable, cost efficient cloud infrastructure to host digital applications and content. CDN services help boost cloud application performance by caching and streaming content delivery from edge servers located closer to end-users. This enhances end-user experience and engagement with cloud hosted applications and services.
Segment Analysis
The India content delivery network market is segmented into internet content delivery and web performance optimization. The internet content delivery segment dominated the market in 2023 and is expected to continue its dominance during the forecast period. This is due to the growing demand for enhanced delivery of large multimedia files, videos, and software downloads across various industry verticals in India.
PEST Analysis
Political: The Indian government has introduced various initiatives such as Digital India and Make in India to promote digitization and boost internet penetration in the country, thereby driving the growth of the CDN market.
Economic: Growing e-commerce sector and increasing smartphone & internet users are positively impacting the CDN market in India. The market size for 2024 is estimated at US$ 3829.99 Bn indicating huge potential for growth.
Social: Rising consumption of online video content such as movies, TV shows and videos is propelling the need for efficient content delivery networks. Tier-2 and tier-3 cities are gaining traction as well.
Technological: Edge delivery network and 5G technologies are helping improve delivery of bandwidth-intensive content at minimum latency. AI/ML integration with CDNs can optimize content delivery in real-time.
Key Takeaways
The India Content Delivery Network Market Size is expected to witness high growth during the forecast period of 2023 to 2030, growing at a CAGR of 7.3%.
Regional analysis indicates that western India is expected to dominate and emerge as the fastest growing region owing to burgeoning digital infrastructure and rising internet adoption.
Key players operating in the India content delivery network market are Huhtamaki Oyj, Conitex Sonoco, Tubettificio Senese S.r.l., A.C.M.I. S.p.A., PTM Packaging Pvt. Ltd., Sonoco Products Company, Paper Machinery Corporation, Raeed Company, SUNRISE PAPER INDUSTRY CO., LTD., Fujian Minqing Technology Co.,Ltd, Fulistar New Material Technology Co., Ltd., Xinhe Paper Cone Making Machinery Co., Ltd., Sources, Jaiding Paper Products Co., Limited, Ace Paper Products Company, Dongguan City Leyu Paper Products Co., Ltd., Jiangyin Golden Bridge Printing & Packaging Machinery Co., Ltd, Shenyang Beizhi Paper Machinery Co., Ltd., KU Sodalamuthu And Co. Pvt Ltd, National Paper Products.
