Electric grills are kitchen appliances that help cook food via an electric heating element. They offer a convenient and easy way to prepare meals at home without dependence on charcoal or gas. The global Electric Grill Market is estimated to be valued at US$ 4.53 Bn in 2023 and is expected to exhibit a CAGR of 8.6% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market key trends: Consumer preference for convenience items that simplify cooking is driving the electric grill market. Busy lifestyles have increased demand for small kitchen appliances that eliminate the hassle of traditional grilling methods. Electric grills provide a quick and easy way to cook meals with littlecleanup. Their compact designs also take up less counter space than gas or charcoal models. As consumers seek appliances enhancing the convenience of home cooking, the electric grill market is expected to grow steadily over the forecast period.
SWOT Analysis
Strength: Electric grills are easy to use, easy to clean and don’t require use of charcoal or propane like conventional grills. They heat up fast and allow controlling temperature precisely.
Weakness: They have smaller cooking area than gas or charcoal grills. Initial cost of electric grills is higher and they don’t provide smoky barbecue flavor like charcoal or gas grills.
Opportunity: Growing consumer preference towards convenience appliances and easy to use grills is driving demand for electric grills. Increasing health consciousness is also supporting their adoption.
Threats: Availability of cheaper charcoal or gas grills acts as a barrier. Weather conditions limit their outdoor use. Power outages can disrupt grilling.
Key Takeaways
The global Electric Grill Market Scope is expected to witness high. The market size is projected to reach US$ 7.47 billion by 2030, expanding at a CAGR of 8.6% during the forecast period.
Regional analysis comprises North America dominates the global electric grill market currently owing to wide product availability and high health awareness. Asia Pacific electric grill market is expected to witness fastest growth owing to rising disposable incomes, growing urbanization and preference for electric appliances.
Key players operating in the electric grill market are Yara International ASA, The Mosaic Company, Nutrien Ltd., BASF SE. These players are focusing on new product launches and adopting advanced technologies to cater to the growing demand for convenient and easy to use electric grills.
*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it
Ravina Pandya, Content Writer, has a strong foothold in the market research industry. She specializes in writing well-researched articles from different industries, including food and beverages, information and technology, healthcare, chemical and materials, etc. With an MBA in E-commerce, she has an expertise in SEO-optimized content that resonates with industry professionals.