Stealthy Urban Ebike

Classic Design Meets Electric Power in Stealthy Urban Ebike


The world of ebikes has come a long way in recent years, with advancements in battery integration and motor technology leading to sleeker and more inconspicuous designs. Latvian startup QU-ET is taking this trend to the next level with their new urban ebike, the Unfair Advantage, which combines a classic and understated design with powerful electric assistance.

Unlike many ebikes on the market, the Unfair Advantage doesn’t immediately scream “electric bike.” It features a slim battery integrated into the frame’s down tube, a compact rear hub motor, and a traditional diamond-frame geometry. The result is a clean and streamlined aesthetic that hides the bike’s electric capabilities without compromising on performance.

QU-ET has opted for a minimalist approach, forgoing leather embellishments in favor of high-quality components. The bike boasts a Gates Carbon belt drive, front and rear hydraulic disc brakes, and integrated Supernova lighting. Additionally, all the cables are routed internally for a sleek and uncluttered appearance.

Powering the Unfair Advantage is a 250-W hub motor regulated by a torque sensor. With a maximum torque output of 30 lb-ft (40 Nm), the motor provides pedal-assist power to riders. The 250-Wh battery allows for a pedal-assisted range of approximately 37 miles (60 km) on a single charge. For those needing more range, an optional 180-Wh range-extender battery is available. Riders can easily switch between three pedal-assist modes using the onboard computer and personalize each mode further through the accompanying app.

Weighing in at just 30.9 lb (14 kg), the Unfair Advantage may not be the lightest urban ebike on the market, but it is still impressively lightweight. This is thanks to its aluminum frame construction and carefully selected components, which help in keeping the weight down without compromising on durability.

QU-ET plans to launch an Indiegogo campaign for the Unfair Advantage in the near future, with price points starting as low as €1,500 (approximately US$1,600). The company aims to make this stylish and powerful ebike accessible to a wide range of consumers.

With its classic design and stealthy electric assistance, the Unfair Advantage offers urban commuters a stylish and efficient transportation option. Whether tackling city streets or exploring scenic routes, this sleek ebike promises to provide riders with an enjoyable and effortless riding experience.

1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it