Bottled Water Market

Bottled Water Segment Is The Largest Segment Driving The Growth Of Bottled Water Market


Bottled water is simply drinking water that has been packaged in plastic or glass bottles. Bottled water products are available in various sizes ranging from small single-serving bottles to large carboys for office and home delivery. Bottled water is preferred by many consumers due to its perceived purity and quality compared to tap water.

The global Bottled Water Market is estimated to be valued at US$ 321.88 Bn in 2023 and is expected to exhibit a CAGR of 5.9% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market key trends:

One of the major trend driving the growth of bottled water market is the growing health consciousness among consumers. There has been rising awareness about drinking pure water as it helps to stay hydrated and prevents various health issues. Moreover, easy accessibility of bottled water products through large retail networks like supermarkets and hypermarkets is also fueling the market growth. Changing lifestyle patterns and busy schedules have increased the demand for convenient packaging of food and beverages products. This has significantly boosted the sales of bottled water.

SWOT Analysis

Strength: Bottled water provides convenience and accessibility to purified drinking water to consumers across the globe. It allows consumers flexibility and mobility in drinking water without the need for additional purification processes.
Weakness: Bottled water production is resource intensive using plastic bottles which have significant environmental impact. Frequent use of plastic bottles adds to plastic waste generation. Growing awareness about impacts of single-use plastics poses threat.
Opportunity: Developing economies with limited access to safe drinking water infrastructure provide huge opportunities for growth. Innovation in packaging materials towards more sustainable bottles like paper or aluminum can open new growth avenues.
Threats: Stringent government regulations to curb single-use plastics may restrict production volumes. Shift toward reusable bottles and alternatives like home RO systems can replace bottled water to some extent.

Key Takeaways

The Global Bottled Water Market Size is expected to witness high growth, exhibiting CAGR of 5.9% over the forecast period, due to increasing health consciousness and demand for purified drinking water.

Regional analysis:

Asia Pacific dominates the global bottled water market and is expected to grow at fastest rate due to improving living standards and economic growth in major countries like India and China. North America and Europe hold around half of the global market share due to higher consumption levels.

Key players operating in the bottled water market are Nestlé, PepsiCo, The Coca-Cola Company, DANONE, Primo Water Corporation, FIJI Water Company LLC, Gerolsteiner Brunnen GmbH & Co. KG, VOSS WATER, Nongfu Spring, National Beverage Corp., Keurig Dr Pepper Inc. These players have widespread production and distribution networks across major regions. The market remains highly competitive with these leading brands constantly innovating products and offerings.

1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it